President and CEO’s Column: November/December 2018

New Eyes for the New Year?

A friend of mine had LASIK surgery recently. Beyond the sheer wonder that a procedure to dramatically improve a person’s vision (even when they’ve worn glasses their entire life) takes so little time, what struck me most about the entire day was when each patient left after surgery, the staff told them, “Enjoy your new eyes!”

Think about that: for some of the patients, this would be the first time in 10, 20, even 30 or more years they wouldn’t need to greet the day with glasses. They could watch television from their couch, see a movie and not need their glasses or contacts to help them decipher details, or wake up in the morning and see things without fumbling for their glasses first. For all intents and purposes, they truly were getting new eyes.

Then I realized how appropriate that concept was for all of us as we look toward the start of 2019. Many people greet the new year by making resolutions, returning from vacation, taking down holiday decorations, and cleaning and throwing away clutter.  But what if the most amazing thing you can do for yourself in the months to come is to look at everything with new eyes? It’s so easy to get stuck in our comfort zone, taking the easier, more familiar path.

I’ve never been big on New Year’s resolutions, in part because I try (successfully or unsuccessfully, it doesn’t matter) to make improvements throughout the year, and I also don’t like disappointing myself so quickly into the New Year.

This year I resolve to forget resolutions. Instead I’m going to look at everything with new eyes. Although they may still be my old eyes, albeit behind slightly new glasses, I will challenge myself that what they will see, what they will perceive, what they will envision for the coming year will hopefully be a bit different.

In the coming year, I wish you and your company the best of success and hope you enjoy all that 2019 has to offer you. Even more than that, I wish you the gift of new eyes. I wish you the opportunity to look at things even just a bit differently, to perhaps find clarity where you’ve always been a little muddled.

Rest assured, WMIA’s Board and staff will approach the coming year with new eyes as well. We’re always searching for new ways to increase the value of your membership, to improve existing programs and benefits, and launch new ones. 2019 will be no exception to that rule.

Wishing you and yours a very Merry Christmas, and a happy, healthy, successful New Year!!


Larry Hoffer
WMIA President & CEO